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OLYMPUSAT SELECTS BOB GOLD & ASSOCIATES AS PUBLIC RELATIONS
AGENCY OF RECORD FOR ITS TEN HISPANIC NETWORKS

The Country’s Leading Distributor of Independent Television Channels Engages
Cable TV Industry Expert to Attain its PR & Business Objectives
   

Los Angeles – Jan. 18, 2010Olympusat, the country’s market leader in the development and distribution of independent Spanish-language, faith and family, and emerging TV networks, announced today the selection of Bob Gold & Associates, Inc., a boutique marketing and public relations agency specializing in the convergence of multimedia and technology, to represent its suite of ten Hispanic TV networks.

The agency will drive consumer publicity and support marketing and distribution efforts for Olympusat’s Hispanic TV Pack, which features ten diverse and family-friendly TV networks, including:

  1. Cable Noticias the recognized news leader across Latin America
  2. Cine Mexicano the country’s top-rated and most popular Mexican movie network
  3. Gran Cine a commercial-free network featuring recent blockbusters and compelling series
  4. La Familia Cosmovisión a wholesome entertainment channel that celebrates the rich Hispanic culture and honors core family and faith values
  5. Latele Novelapresenting the best telenovela series starring the most popular actors in Latin America with stories that are uniquely about Hispanic love, passion, and intrigue
  6. Momentum the channel that reaffirms the Hispanic identity and reflects Latin American culture through history with a contemporary perspective
  7. ¡Sorpresa! The nation’s first and only 24/7 Spanish-language children’s network in the U.S.
  8. TBN Enlace USAAmerica’s most-watched Hispanic faith network, featuring more than 80 original inspirational programs originating from a dozen different Latin American nations
  9. TV Chile general entertainment channel whose dramatic productions captivate  Hispanics everywhere,  highlighted by weekly championship Chilean Soccer League matches and more
  10. TV Colombia, known as RCN around the world, Colombia’s top-ranked TV family-focused network offers coverage of the Colombian Professional Soccer League, as well as productions from one of the most prestigious Colombian entertainment companies

“Bob Gold & Associates has a solid track record in delivering results that increase distribution and value for its Hispanic cable TV network clients,” said Ivette Mendez-Kelly, Olympusat’s Vice President of Sales & Distribution, Hispanic TV Networks. “We are confident that the agency, which enjoys an unequaled reputation throughout the industry, will be a key partner in helping us expand our efforts to deliver programming that resonates with video distributors and Hispanic audiences across the U.S. and Puerto Rico.”

Led by cable TV industry veteran Bob Gold, Bob Gold & Associates is widely recognized in the cable and telecommunications industries for its success in establishing emerging independent television networks. As Olympusat’s agency, Bob Gold & Associates will be charged with both trade and consumer relations, promoting the company’s networks in the nation’s top Hispanic and relevant markets.

“Olympusat’s selection of dynamic Spanish-language networks remains unmatched in the U.S., and as America’s Latino population continues to grow, we are committed to seeing it recognized as the most comprehensive and cost-effective Hispanic programming available today,” said Bob Gold, President of Bob Gold & Associates. “The company is uniquely positioned to take advantage of the rapid growth of the U.S. Hispanic market as it has become a one-stop shop for TV service providers looking to reach current and potential Spanish-language subscribers.”

About Bob Gold & Associates
Bob Gold & Associates, Inc. is a public relations, marketing and communications agency providing strategies and tactics that resonate and engage audiences and dramatically propel companies’ business forward in industries as varied as cable TV, programming networks, sports, telecommunications, technology, real estate and healthcare. Founded by Bob Gold in 1997, the agency is dedicated to providing these companies with creative services that are highly targeted with reasonable fee structures. Bob Gold & Associates is headquartered in Torrance, Calif. and is the only North American member of the Whiteoaks International Network, one of the top international public relations agency networks with offices in 27 countries, across four continents, dedicated to providing international public relations services in technology and business communications.

For more information, visit www.bobgoldpr.com

About Olympusat, Inc.
Olympusat, Inc. is a market leader in distributing independent television networks. The company owns, operates and distributes independent linear and video on demand digital networks. Formed in 1999, Olympusat was the first independent company to offer a package of Spanish-language networks in the U.S., which it consistently further develops to meet the surge in Hispanic households across the country. Olympusat today is the top owner, distributor and turn-key service provider of independent programming networks to the cable, satellite, and telco industries, as well as to multi-platforms such as mobile, broadband and DVD services. The company represents more than 30 diverse channels through its Hispanic, Faith & Families services, and is developing new, untapped niche networks.

For more information on Olympusat, please visit www.olympusat.com.

For more information, please contact:
Pascale Marchand
Bob Gold & Associates, Inc.
310-404-3837
pascale@bobgoldpr.com

 

   

Bob Gold & Associates
310.784.1040 phone, 310.784.1050 fax, Email: info@bobgold.com
2780 Skypark Drive, Suite 295, Torrance, CA 90505
USA

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